Novabook ® – The accountant for startups
About the company
Novabook is a trading name of Basilica Services Ltd. Stephen Wilks and Lukas Feddern are CEO & Co-Founders. The team includes ICAEW - ACA Chartered Accountants: Gus Johnson, Callum Cousins, Matt de Kock, Dan Hull, Tom Kelly and Philippe George. Yinghua Luo and Sri Ramya Ponnam are ACCA Certified.
Suman Bakhsh is an Associate Member of CIPP. Andrea Holden and Mihir Mehrotra are Operations Leads. Lottie Richards is Partnerships Director. The team has experience across AI, SaaS, eCommerce and FinTech. Services include bookkeeping and payroll.
What customers say
Based on genuine customer reviews
Novabook holds a 5 rating from 86 reviews. Reviewers consistently describe the firm as well suited to startup founders, with Philippe and Gus named repeatedly as responsive, proactive and quick to answer questions regardless of how small. Clients, including pre-seed and seed-funded businesses, praise the accounting software for making receipt uploads and VAT management simple, and describe clear communication that removes the need to chase for updates. The reviews are uniformly positive with no recurring concerns noted.
Reviews
Reviews are taken from publicly available sources.
Feels built for founders. Clear communication and smart software. Uploading receipts and invoices is SO simple, and VAT is easier to manage. Plus they really understand startups. I had to find new accountants and I was introduced by another founder from the same investors and Novabook's been stellar from end-to-end. Thank you.
We at Trent AI (trent.ai) have had amazing support from Novabook as first a pre-seed and then seed-funded global startup (registered in UK). I've particularly enjoyed the tools they use to minimize the time our team spends thinking about accounting. They just get stuff done with minimal friction.
The Novabook team has been absolutely outstanding. They are our support team and make our life easy every day. I can't recommend them enough - they are truly outstanding!
Novabook have been brilliant for our business. They took the time to understand where we were, what needed sorting, and got us into a really solid position. What stands out most is how approachable and responsive the team are, especially our accountant Philippe! As a founder, you don't want to be chasing your accountant and with Novabook, I've never had to. They're proactive, clear in their communication, and genuinely understand the realities of running a startup. If you're a founder looking for an accountant who actually gets it, I'd highly recommend Novabook.
Really great team that I've had the pleasure of working with for a while now. Have deep expertise, are super responsive and the perfect partner for a startup. Special shout out to Gus (though the whole team is wonderful!).
We’ve had a great experience working with the Novabooks team. They made what could have been a complex and unfamiliar process feel smooth and manageable, guiding us clearly at every step and taking the time to explain things we weren’t familiar with. A special thanks to Philippe, who was incredibly responsive and answered all our questions almost instantly. His support made a real difference. Very grateful for their professionalism and support, highly recommended.
They are by far the best accountants I have worked with. I could not recommend them more highly for start-ups. Their response times are incredibly fast and the support is always fantastic whenever anything accounting related comes up, no matter how small or simple (or stupid) the question may seem, (shoutout to Gus). If you are a start-up looking for accountants, they are simply the best.
Bookkeeping & payroll in London compared
Ordered by rating, weighted by the number of reviews — businesses with only a handful of reviews do not jump to the top automatically. 12 businesses in this category in London are compared.
| Rank | Provider | Rating | Reviews | Open Sat. |
|---|---|---|---|---|
| 1 | Novabook ® – The accountant for startups (this page) | ★ 5,0 | 86 | Yes |
| 2 | Payroll Services London Ltd | ★ 5,0 | 10 | Yes |
| 3 | Paywise Payroll Ltd | ★ 5,0 | 2 | No |
| 4 | Direct Payroll Services Ltd | ★ 5,0 | 11 | No |
| 5 | Better Bookkeeping Solutions Ltd | ★ 5,0 | 42 | No |
